Sustainability
Sustainability Issues and Goals
Sustainability Issues and Goals

Focal Points and Sustainability Issues (Materiality)
We have selected the following eight primary topics (materiality) from a number of different issues based on the sustainability policy of the LIFULL Group. By working towards these goals, we will continue to sustainably improve our corporate value.
notes: Completion dates for mid-term targets are the end of September 2025 unless otherwise specified.
Residential Life: Creating communities where people can live in comfort and safety | ||
Issue | Improve users' freedom of choice and ease of moving to a new home | |
We believe that our homes make up the foundation of our lives.Therefore, the LIFULL Group is supporting all kinds of people to find a home that will make them happy through LIFULL HOME'S and its other businesses. By providing a database with expansive housing information, we are offering users more choices and pairing this data with details on housing quality, livability and safety of the surrounding area to give an even more positive moving experience. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
Property Listings in Database: 28,059,988 (As of Sep. 30, 2022) Main Actions: |
Issue | Eliminate underprivileged individuals in the housing market | |
LIFULL HOME'S is advocating for housing equality for everyone. In November 2019, we started the FRIENDLY DOOR initiative to assist underprivileged groups in the rental property market, such as international residents of Japan, senior citizens and individuals with disabilities, to find places to live. To solve this issue, we are working together real estate agencies with experience with individuals from diverse backgrounds and have created a way for people to search for trustworthy real estate professionals. Moving forward, we will continue to expand our network of FRIENDLY DOOR real estate professionals to eliminate the issues underprivileged individuals face in real estate. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
Paricipating Offices: 4,049 (As of Sep. 30, 2022) |
Regional Revitalization: Creating stronger connections in rural areas of Japan for more vibrant communities | ||
Issue | Promote the repurposing of abandoned homes and buildings in rural areas of Japan | |
As the population of Japan begins to decline, vacant houses (Akiya) are increasingly becoming a social issue. The LIFULL Regional Revitalization initiatives aim to solve this issue and bring in new opportunities for rural areas by repurposing Akiya. We will continue to bring more visibility to Akiya and assist with their repurposing to further enrich peoples' lives in rural areas of Japan. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
Total Property Listings: 20,000 Main Actions: Main Actions: |
Issue | Increase involved individuals | |
The source of the revitalization of rural areas of Japan comes from the variety of individuals involved in the efforts. Therefore, the LIFULL Group is looking for solutions to issues in rural areas by increasing the number of involved individuals through its initiatives such as LIFULL Regional Revitalization School training the next generation of local leaders, LIFULL FaM, LIFULL LOCAL MATCH helping people relocate to different regions or LivingAnywhere Commons - a network of facilities for workations and multi-location living. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
Involved Individuals: 46,000 |
Issue | Establish a new investment system for rural areas | |
Financing is one of the key factors to promote the repurposing of abandoned houses in Japan. Therefore, the LIFULL Group is combining its the enormous amount of data it has collected over the years in the real estate industry and cutting-edge technology to develop new investment products and a transaction platform. With these real estate investment and financial opportunities, the LIFULL Group will contribute to the overall stimulation of the market for re-sale properties accelerate the revitalization of rural Japan. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
Capital Invested during FY 2022: JPY 25 mil. *Bought, renovated and sold 5 properties |
Rapidly-Aging Society: Offering more options for people to live their lives their way | ||
Issue | Eliminate people's concerns about elderly care | |
Since starting LIFULL Kaigo, the largest website for searching for and comparing elderly care facilities in Japan, we have assisted a large number of individuals. Moving forward, as the leader in the market, we want to make the process of finding the right care facilities even smoother using the internet and will continue to make updates to our websites. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
18.3% |
*As a result our withdrawal of the LIFULL Jinsei Sekkei service, we have removed "Rapidly-Aging Society: Offering more options for people to live their lives their way" from the scope of our sustainability issues and goals (As of July 2023.))
Human Resources: Supporting diverse individuals to challenge themselves based on their own intrinsic motivations | ||
Issue | Train leaders for social innovation | |
The LIFULL Group is focused on finding solutions to social issues through our businesses. By creating businesses that are both profitable and helping to solve social issues, we believe we are contributing to the sustainable development of society. We are creating a corporate culture where anyone can take on the challenge of starting new ventures with the goal of bringing more smiles to people's faces. Therefore, we are focused on training leaders to start these new ventures and services. | ||
Mid-Term Target |
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progress | 28th (FY2022) |
Newly Founded Start-ups: 1 |
Issue | DEI (Diversity, Equity and Inclusion) | |
Innovation stems from the thinking beyond traditional authority and actions. We want to ensure fairness throughout our organization and innovation by fostering an organizational culture in which employees welcome each other's diverse personalities and backgrounds while reaching their true potential. At the same time, we want to work towards a society where anyone can be themselves. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
Positive evaluation on internal inclusion survey*: 72% Main Actions : Results of the Employee Career Orientation Survey : |
Issue | Employee well-being | |
Well-being is the idea of both physical and spiritual happiness. Our employees at the source of how we create value, so the well-being of our employees is an important indicator for our management. We support each employee of the LIFULL Group to instill them with passion and live a spiritually and physically fulfilling life. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
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Information Security: Constructing a modern system for the protection of personal information | ||
Issue | Take action for the protection of personal data as legally required in each country | |
As technology develops at a rapid pace, there have been a number of issues related to personal information have arisen, and laws and regulations are adjusting quickly. The LIFULL Group offers information services globally and is, therefore, monitoring new laws, revisions and abolitions of related laws in each country. We will continue to respond promptly and appropriately for each region and business. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
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Issue | Improve our technical and organizational responses to cyber attacks | |
In recent years, cyber attacks that steal network information and destroy systems through have become increasingly more sophisticated. For this reason, we will continue to improve our mechanisms to protect information and minimize damage in the unlikely event of a breach. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
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Issue | Maintain a Secure Environment for the Organization | |
As a provider of online services, LIFULL places special importance on information security and is constantly expanding and renewing systems. In recent years, as the number of acquired subsidiaries has increased, we will continue to incorporate security measures into the integration process and build a solid information infrastructure for the entire group. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
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Governance: Strengthening foundations as a trustworthy company | ||
Issue | Foster employees and an organization taking the lead in fair business practices | |
"Act with Highest Integrity" is one of the Guidelines of the LIFULL Group and stipulates that we should make the best choices in every situation. In order for each of our employees to internalize this ideal, we provide opportunities for continued education and strengthen our organizational efforts to promote sincere and fair business activities. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
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Issue | Strengthen governance mechanisms | |
We have developed a system of corporate governance in order to ensure that we uphold our most important management goal - our responsibility to our stakeholders (Shachu). We continue to strengthen these mechanisms by appropriately responding to items expressed during the evaluation of the effectiveness of the Board of Directors and promoting diversity of the Board. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
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Issue | Improve risk management | |
As our business ventures continue to expand around the world, our risks are becoming more complex and diversified. We will respond to the trust of our stakeholders (Shachu) while maintaining and increasing our corporate value by understanding the risks of the Group in a timely manner and strengthening risk management. | ||
Mid-Term Target |
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Progress | 28th (FY2022) |
Implemented enterprise risk management (ERM) for all domestic subsidiaries |
Reducing our Effects on the Environment | ||
Living in the present world, we have the responsibility to protect our world for future generations. For this reason, the LIFULL Group is focusing on reducing greenhouse gases emitted during the production of electricity to contribute to the realization of a sustainable society with our stakeholders. | ||
28th( FY2022) Progress |
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Human Rights and DEI (Diversity, Equity and Inclusion) | ||
Since our founding, we have paid special consideration to all of our stakeholders (Shachu) in our business initiatives based on our credo "Altruism." Moving forward, we will maintain this stance and continue to promote respect for human rights and diversity in cooperation with our partners according to the "Guiding Principles on Business and Human Rights" of the United Nations. | ||
28th( FY2022) Progress |
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